South Korea launches its biggest tourism campaign in China as it prepares a visa-free policy to boost arrivals.

As beauty giants grapple with falling sales, labels like Rare Beauty continue to grow thanks to their more personalized, authentic relationship with consumers.

Set in Harajuku, Loewe’s family-friendly Crafted World show highlights the maison’s Spanish roots, Japanese expansion, and Anderson-era moments ahead of a creative leadership shift.

Forget Rolexes — China’s elite want culture-rich escapes. Hurun’s data signals a deeper shift in how luxury is valued.

China’s social media platforms are buzzing as luxury brands reset their creative leadership. Are these high-profile exits and hires inspiring confidence or concern?

Multicultural designer Kim Shui merges Eastern heritage and Western influences to create a bold, empowering new look.

The designers bring proven commercial success and American pragmatism to a house built on Spanish artisanship, potentially reshaping luxury’s intersection of creativity and commerce.

After 11 transformative years at the helm of Loewe, Jonathan Anderson is poised to embark on a new chapter. Wherever the visionary designer lands, his unparalleled ability to shape brands and his singular design philosophy are destined to redefine the fashion landscape once again.

Once synonymous with ‘mom bags’ and conservative design, Coach has successfully reinvented itself as an ‘it bag’ brand — a standout case study in modern luxury repositioning.

Chinese labels are setting up physical retail locations in major cities, challenging Western competitors like Zara, H&M, and Polène.

Despite generating millions in media impact value with spectacular runway moments, industry experts question whether Coperni’s viral strategy can translate into sustainable commercial success.

French maison’s Fall 2025 show was a luxury lesson in K-pop marketing and reinterpreting best-selling classics to drive sales.