Vivienne Westwood Zippos, Stüssy x Martine Rose, And Pharrell’s LV Tee: Global Collabs Of The Week

When Salehe Bembury designed his first Pollex Clog silhouette back in 2021, he proved the possibilities of breathing new life into an established silhouette. His alienlike, dramatically textured, big buckled Crocs won the fashion industry over — the 2021 “Cucumber” color now sits on StockX at a 212 percent price premium. With these designs constantly selling out, it was unsurprising to hear last week that Bembury will be the creative director of Crocs x Pollex Pod in a first-of-its-kind two-year deal with the global footwear brand.

Other brand collaboration headlines this week? MSCHF dropped the backwards BWD shoe, which is now selling at a 269 percent price premium.

Hennessy and Kim Jones have opened a pop-up at the Flannels flagship in London, Ru Paul has a Build-a-Bear, Burberry is designing costumes for the Royal Ballet, and Stüssy is dropping a Martine Rose collection on Friday April 14.

For our verdict on some of this week’s biggest global brand collaborations, check out the below and subscribe here to receive these updates in the Collabs & Drops newsletter straight to your inbox every Tuesday.

Louis Vuitton x Cactus Plant Flea Market

louis vuitton x cactus plant flea market

The exclusive Louis Vuitton x Cactus Plant Flea Market t-shirt designed for guests at Pharrell’s birthday. Photo: Louis Vuitton x Cactus Plant Flea Market

Date: April 5

Verdict: In celebration of new Louis Vuitton Men’s creative director Pharrell Williams’ 50th birthday, the luxury house collaborated with Cactus Plant Flea Market on a special commemorative tee for guests. Whether or not this is a sneak peek of an upcoming collection isn’t yet clear. But the fact that LV Men’s first collaboration under Pharrell is limited to just friends and family in attendance of his birthday bash immediately associates the brand with exclusivity, as well as strengthens its affinity to streetwear. Cactus Plant Flea Market was launched by Pharrell and Cynthia Lu, who previously worked at Billionaire Girls Club. 

Stüssy x Martine Rose

stussy martine rose

The Stüssy and Martine Rose debut collaboration invites consumers to pimp their rides and their wardrobes. Photo: Stüssy x Martine Rose

Date: April 14

Verdict: Back in 2020, the pair joined forces for the first time for Stüssy’s 40th anniversary T-shirt collection, which also featured designs by Rick Owens, Virgil Abloh, Marc Jacobs and Takahiro Miyashita. On StockX, the Martine Rose tee is one of the lowest selling of the collection at approx. £65, whereas the Rick Owens and Virgil Abloh shirts are selling for £270 and £218, respectively. That might not foreshadow poor sales for this new collection, though.

Both the Martine Rose x Nike and Napapijri drops have performed well, helping put Martine Rose at the center of global streetwear — a great springboard for this Stüssy release. According to Google Trends, mentions of Martine Rose x Stüssy are up 300 percent since the announcement. 

Vivienne Westwood x Zippo

vivienne westwood x zippo

TikTok is going crazy for Vivienne Westwood zippo lighters. Photo: Vivienne Westwood

Date: April 14

Verdict: Continuing their partnership, Vivienne Westwood and Zippo are evidently responding to the internet hype around their lighters — for context, “How to refill the Vivienne Westwood lighter” is currently at 47.4 million views on TikTok. Returning with six new designs, the gold and silver colors are limited to just 300 pieces each, sold at VW stores and online. It’s one of the brand’s most popular accessories, especially in Japan, so the Spring 2023 return is expected to sell out quickly.

Zippo has collaborated with a plethora of brands like Supreme, Palace, Bape, Kith, and even Frank Ocean. Vivienne Westwood is using rarity to stand out among these names.


Art & Design, Fashion, Market Analysis, Marketing