Zhou Xun
China’s Changing Fashion Landscape Stands To Benefit JNBY Group
Battered by unpredictable COVID lockdowns and flagging consumer confidence, China's retail environment remains challenging for foreign and domestic brands. Read MoreCelebrities Put Their Might Behind China’s Sustainability Agenda
A sustainability-focused exhibition in Shanghai is showcasing donated pieces from Chinese stars, including model Liu Wen and Chanel ambassador Zhou Xun. Read MoreAfter Surviving Scandal, JNBY is the Chinese Fashion Group to Watch in 2022
Compared to other Chinese fashion groups, JNBY has taken a more low-key approach that’s slower than fast fashion and lower than high-end. Read MoreScent of a Winner? Chanel Perfume Show Enchants China
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Read MoreLouis Vuitton Pre-Launches Fall 2021 Menswear At Shanghai Popup
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read MoreChanel’s Centennial No. 5 Collection Sells Out in China
For its No.5’s 100th Anniversary, Chanel launched a limited-edition capsule collection called Chanel Factory 5 — and it’s already sold out in China. Read MoreChanel Hosts A Chengdu Electro Music Party For Watch Launch
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms. Read MoreIs China Ready for a Vegan Fashion Revolution?
As generations of citizens embrace a shift towards meat-free and vegan lifestyles, will China’s future be driven by vegan fashion factories? Read MoreLouis Vuitton Reinvents Its Travel Origins Amid Pandemic Restrictions
The Social Edition is our weekly series which deep dives into luxury initiatives in China’s social media landscape. Every week, we highlight brand campaigns distributed on Chinese digital platforms —… Read MoreHow Max Mara Builds Hero Products Via Omnichannel Marketing
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Max Mara to Chanel and beyond. Read More