zepeto | Jing Daily

NFT
Dior Jumps Into China’s Metaverse
Lisa Nan | Share
Luxury house Dior launched its first-ever metaverse fashion show in China, “On the Road,” with Baidu’s metaverse social app XiRang. Read More
Presented By Gucci
Gucci’s Collaboration with Marsper Scores with China’s Cultural Consumers
Wenzhuo Wu | Share
Gucci announced its first-ever collaboration with Chinese trend IP Marsper. How has its ambition to enter the metaverse been reflected? Read More
Marketing
Can Luxury Brands Tap into China’s ‘Virtual Avatar’ Fever?
Ruonan Zheng | Share
What if the thousands of fans of these luxury labels could all become virtual influencers for them? Thanks to a hugely popular new 3D avatar app called Zepeto, that kind… Read More

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Index Level	Daily Change	% Change
217.31	+$2.49	1.16%

LVMH	Kering	Richemont
+$4.9	+$1.63	+$0.45

Dior Jumps Into China’s Metaverse

Gucci’s Collaboration with Marsper Scores with China’s Cultural Consumers

Can Luxury Brands Tap into China’s ‘Virtual Avatar’ Fever?

Your China Cheat Sheet