zegna

Because of the Red Cross scandal in China, luxury companies now see that they need to do their due diligence when donating to charities — but how? Read More

Nike’s new Chinese app is a one-stop shop, which aims to provide consumers with an immersive Nike experience to live a fitness lifestyle. Read More

Airport Authority Hong Kong has awarded contracts to a star-studded line-up comprising many of the world’s most famous luxury brands. Read More

Dufry has opened Cartier and Montblanc luxury boutiques at Shanghai Hongqiao International Airport’s Terminal 2 departures hall. Read More

A roundup of recent digital campaigns on China’s social media, featuring Jaguar, Godiva, Piaget, Omega, and Zegna. Read More

As luxury growth slows in China, some European brands are trying to keep sales on the mainland by focusing on better customer service rather than store expansions. Read More

Burberry, DVF, Longchamp, and Ralph Lauren are among the brands that have launched special-edition equestrian designs for the upcoming Lunar New Year. Read More

A roundup of recent and ongoing campaigns in China through October 31, featuring Sisley, Zegna, De Beers, Femina, Runtastic, and Shu Uemura. Read More

In order to have a major impact and maximize publicity through social media, brands should focus on quality over quantity when it comes to their fans. Read More

With observers of China's luxury market looking for signs of a rebound this spring, following muted growth in the second half of 2012, early indications are already pointing to a better year ahead for some brands. Read More