Zara
Which Chinese Names Are Among the World’s Most Valuable Brands?
Brand Finance has released its ranking of the world’s most valuable apparel brands, with Nike dominating once again. But how did Chinese players fare? Read More
The Year of the Tiger’s Best Collabs
From Team Wang x Want Want Group to Susan Wang with Zara, Jing Daily highlights some of the season’s most imaginative CNY collabs. Read More
How TikTok and Shein Are Taking Over the World
Among other things, 2020 will go down as the year that Chinese brands finally made it on the world stage, with TikTok and Shein leading the way. Read More
Don’t Bother Looking for the Next Shein
Shein’s success has motivated investment firms to kick off the search for similar companies that can become the next big thing among global Gen Z. Read More
Why China Is Boycotting These Western Brands (Again)
H&M, Nike, Zara, and the GAP have been accused by Chinese customs of selling substandard childrenswear with potential health hazards. Netizens are furious. Read More
How China’s Shein Conquered Global Social Media
As a direct-to-consumer (DTC) retailer of apparel, home goods, and just about everything else, Shein has doubled its sales for eight consecutive years. Read More
Will Luxury Players Embrace China’s D2C Revolution?
Gen Zers are happy to remove the middleman and source directly for a better price, which is why they are open to D2C trends. Read More
Is Topshop’s Failure in China a Fast Fashion Problem?
COVID-19 has already hurt many brands, and now it’s British fashion label Topshop’s turn. Does its failure mean fast fashion is finished in China? Read More
How to Reach Chinese Men with Your Luxury Brand
China’s roughly 33 million surplus men, commonly referred to as Guanggun or “bare branches” have become a powerful consumer base for global luxury brands. Read More
Does China Want Inclusive Beauty?
China is responding well to the trailblazer of inclusive beauty. But does it mean the people are ready for it? Are there other opportunities for brands? Read More
