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Aha Lolo: The Influencer Duo Popularizing Fashion Criticism In The Digital Era
In an age of post-pandemic digital transformation, the Chinese influencer duo Aha Lolo has been heavily disrupting traditional fashion criticism. Read More
How TikTok and Shein Are Taking Over the World
Among other things, 2020 will go down as the year that Chinese brands finally made it on the world stage, with TikTok and Shein leading the way. Read More
Can Non-Chinese KOLs Ever Threaten Local Leaders’ Market Dominance?
China’s netizens have a complicated relationship with non-Chinese KOLs. But it’s not all bad. Should international brands bank on working with them? Read More
Italy’s Eco-Friendly Award Show Debuts in China
The launch of GCFA reflects the significance of the China market as well as fashion’s ever-growing sustainability agenda since the COVID-19 pandemic. Read More
How Chinese Tech Builds Trust, Part VI: The Content Trends That Are Growing Bilibili’s Audience
Bilibili is young China in a nutshell, exploring what "new retail" means for brands, Mid-Autumn Festival trends, and a strong consumer recovery. Read More
How Chinese Tech Builds Trust: A CCI Series
The first installment of Content Commerce Insider’s new series demystifies the fundamentals that drive Chinese e-commerce. Read More
Luxury Market Recoveries: South Korea Versus China
China and South Korea are the two countries that have recovered from COVID-19 the fastest, but their luxury market rebounds look quite different. Read More
Should Brands Tap The Booming Short Video Platform Zynn?
Zynn, the international version of the Chinese short video app Kuaishou is sweeping the social media battleground, but should Western brands tap into it? Read More
How Fashion and Beauty Brands Can Use Bilibili
Now that Bilibili has become an entertainment powerhouse in China, Jing Daily outlines everything brands will need to know before joining the platform. Read More
Niche Influencer Categories on the Rise in China
COVID-19 situation is fueling the rise of niche KOLs, including some that brands might have thought of as unlikely vehicles for their target consumers. Read More
