yang yang
6 Male Luxury Brand Ambassadors in China You Need to Know
International brands are increasingly eager to secure partnerships with leading celebrities to reach Chinese consumers, especially the younger generations. Read More
The Post-90s Generation Drive Luxury Hotel Sales on Chinese Valentine’s Day
Today on social media, Chinese consumers are talking about an online influence chart and post-90s spending habits in the run-up to Chinese Valentine's Day. Read More
Trending in China: NYT Partners With Chinese Media for Travel Mag
People on social media in China are buzzing about Guerlain’s brand ambassador, Chinese film star Yang Yang, and the NYT's new Chinese travel mag. Read More
How China’s ‘Little Fresh Meat’ Give Luxury Brands a Big Boost
'Little Fresh Meat,' the handsome young men in ad campaigns for women's products, are a growing phenomenon in China as brands aim to leverage their sex appeal. Read More
