xinjiang
H&M Returns To Tmall But It’s Far From Business As Usual
H&M has returned to Alibaba's Tmall platform 16 months after the Xinjiang backlash. But can the fast fashion company ever win back local shoppers? Read MoreGuochao Marketing: Past Its Prime Or Just Getting Started?
Are local consumers getting tired of guochao marketing, or is the craze for China chic only getting started on the mainland? Read MoreChina Recalibrated: Why Luxury Must Consider Changing Their Global Game
Daniel Langer argues that labels should consider expanding to regions like the Middle East and Africa to achieve a more balanced global revenue structure. Read MoreNumber of Boycotted Brands On Rise In China
Since 2016, China has boycotted 78 foreign companies — a six-fold increase compared to the preceding eight years. How can brands brace themselves? Read MoreWhat Price Will Luxury Pay for Biden’s Olympic Boycott?
Biden announced a diplomatic boycott of the 2022 Beijing Winter Olympics, and China promised to retaliate. Could this squabble affect US luxury brands? Read MoreShould Brands Worry About Washington’s Crackdown on Xinjiang Goods?
The House has approved a bill to bar imports produced by forced labor in Xinjiang, China. If passed by the Senate, what could this mean for brands? Read MoreBeijing Olympics Under Attack. How Should Luxury Behave?
Activists are boycotting the Winter Games over China's human rights record. How will luxury balance the needs of Chinese consumers and Western activists? Read MoreThe Secret to Surviving a PR Nightmare in China
Missteps in China just keep happening. As more and more mainly Western luxury brands find themselves in hot water on the mainland, what’s a global luxury brand to do? Read MoreLi Ning Leads the Charge of Chinese Luxury Brands
While it’s not fully luxury, China’s Li-Ning became the first Chinese brand to enter the Jing Daily KraneShares China Global Luxury Index top 10. Read MoreChina Issues White Paper Claiming Uyghur Protection
China has released a report detailing its protection of ethnic minorities. But will this convince brands to resume sourcing cotton from Xinjiang? Read More