word of mouth
5 Insights On How Luxury Brands Can Win Over Singles in China
Single-person households have been the fastest-growing in China, and luxury brands would be wise to adapt their offerings for single consumers’ needs. Read More4 Reasons Consumers Hate Your Luxury Brand
What is the source of luxury brand hate, and should luxury brand managers be on edge if their brand is on the most-hated list? Read MoreLuxury Spending To Double in China Over Next 10 Years, Says McKinsey
A McKinsey report on the global luxury market predicts that consumption by China's wealthy buyers will score one trillion yuan by 2025. Read More