wine
Penfolds launches new wine for Gen Z with creative partner Nigo
The One by Penfolds range takes inspiration from four winemaking regions to create a worldly set of modern wines that capture unique regional nuances. Read MoreWine Brands Find Their ‘Youth Formula’ in Collaborations
Young consumers have gone wild for the Kweichow Moutai x Mengniu Dairy liquor ice cream tie-up. Read on for more of this month’s tantalizing collaborations. Read MoreSparkling Wine is Popping the Chinese Preference for Red
Sparkling wine imports grew 33 percent in 2017 after some surprising developments on Chinese social media. Read MoreAustralia Doubles Down on its Now Most Important Tourist Source Market: China
In a first, the Australian government has signed an MoU with China's UnionPay to foster business cooperation and encourage Chinese spending in Australia. Read MoreAustralian Winemaker Gets Closer to Chinese Connoisseurs with New Chateau in Henan Province
The Barossa Valley’s Seppeltsfield formed a joint venture with a Chinese wine maker to create a local tourism hub for its growing market. Read MoreChinese Start-Up Brings VR Experience to High-End Food
Coolhobo founder Loic Kobes hopes to give specialty food retailers a chance to tap into China's digitally savvy market. Read MoreCoolhobo Pivots to VR to Target China’s High-End Consumers of Imported Food
The Shenzhen-based startup is taking tech-savvy shoppers on a VR journey to wineries abroad before they buy. Read MoreHere’s What’s Behind the Chinese Wine App That Attracted Haier’s Attention
9KaCha helps Chinese consumers better understand wine labels as stockists continue to diversify their selection. Read MoreChina’s Millennials Up Their Wine Consumption as They Buy More Online
A new Wine Intelligence report provides insight into a fast-changing and diverse market of wine consumers in China. Read MoreVinexpo: China’s Wine Consumption Remains in Austerity Era
Despite growing imports of foreign wines, a new Vinexpo report says that China's overall consumption decreased again in 2015 as economic slowdown continues. Read More