wine industry
Penfolds Doubles Down On Broader Chinese Consumers
Penfolds unveiled a pop-up space featuring multi-sensorial wine experiences at TX Huaihai — one of the hippest shopping destinations in Shanghai. Read More
Penfolds Unveils Innovative Wine Series Exclusively In China
Sourcing grapes from China's Ningxia region, Penfolds' new wine series cleverly combines Australian wine heritage with Chinese geographical IP. Read More
Study: Chinese Wine Market Relies More On Business Than Pleasure
Despite a growing population of exploratory "wine newbies," wine-loving returned overseas students, a curious middle class and a burgeoning group of aspiring wine aficionados, wine purchases in China still remain… Read More
The Future Of Wine In China (Part 2)
Based on the factors outlined in my last column, and of course also shaped by the general direction of the global and Chinese macro-economic environments, several potential scenarios are possible… Read More
More Canadian Wineries Taking On French, Australian Competitors In China
Although French Bordeaux still reigns supreme in the mainland China wine market, a growing number of competitors from around the world are gradually narrowing the lead of the Gallic wine… Read More
