white rabbit
How to Get Co-branding Right in China
Brand collaborations are more popular today than ever. But can Chinese brands reap collaborating benefits without using the influence of global players? Read More
How Brands Can Use Nostalgia To Win China’s Wide-Open Fragrance Market
Recently, the perfume industry has begun to leverage the physiological relationship between scent and memory with great success — and the key is nostalgia. Read More
The Smell of Success: How Niche Perfumes Perform in China
In China, consumers are still learning about perfumes. Growth has been slow, but for niche brands, now is a great time to find opportunities. Read More
“Many Chinese Artists Are Dealing With The Same Issues As Other Artists”
This week, Judith Neilson's daughter and the manager of Sydney's White Rabbit Gallery, Paris Neilson, shared a few observations and pointers for those interested in the scene. Read More
