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weibo

  • Dior’s Failed China Livestream Is A Western Luxury Problem

    Gemma A. Williams  |   Share
    Over 11 million people in China viewed Dior’s latest collection. The feedback was harsh, prompting the question: Does luxury even care about livestreaming? Read More
  • Bottega Veneta Says Sayonara To Social Media

    Julienna Law  |   Share
    Bottega Veneta deleted its Twitter, Instagram, and Facebook accounts on January 5 following the presentation of its exclusive Spring 2021 collection. Read More
  • ‘Problematic’ JD Finance’s Ad Causes Netizen Uproar

    Jennifer Zhuang  |   Share
    A JD Finance ad mocking a low-income loan target is being bashed across China’s internet for not upholding morally upright values. Read More
  • “Silver Foxes” Are The Latest KOL Craze In China

    Jennifer Zhuang  |   Share
    Elderly KOLs are subverting expectations on Douyin and finding success as KOLs. But can luxury brands take advantage of these “silver foxes?” Read More
  • “Debutante Style” Proves China Has Mixed Feelings About Luxury

    Jennifer Zhuang  |   Share
    Chinese netizens are chastising a new “debutante style” as flexing over owning luxury items. How, then, will luxury brands’ Gen-Z strategies be affected? Read More
  • Fashion

    Burberry China Workplace Bullying Allegations Incite Weibo

    Yaling Jiang  |   Share
    A former China Burberry employee has issued a workplace complaint via Weibo. Burberry has concluded there is no evidence to support the claim, but what is the lesson for the… Read More
  • Why Most Foreign Brands Become Popular in China Because of Influencers

    Ker Zheng  |   Share
    Influencers serve as agent for the brand, either because they're paid to, or because they genuinely think that the brands are good options for their fans. Read More
  • What Chinese Online Platform Is Right For Your Luxury Brand?

    Arnold Ma  |   Share
    With Chinese consumer growth booming, more luxury brands are investigating China’s social commerce platforms. But what are the differences between them. Read More
  • Can Anti-KOL Guo Laoshi Help Luxury Brands In China?

    Jennifer Zhuang  |   Share
    The brash and unconventional KOL known as Guo Laoshi is trending amongst Gen Zers, but should luxury brands really consider working with her? Read More
  • Marketing

    5 Tips For Choosing The Best KOL Livestreamer

    Jennifer Zhuang  |   Share
    Choosing the right KOL livestreamer can be tricky for brands working in China, but these five tips can help you find the best fit. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 05/16/2022

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