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5 Ways Mini Programs Will Reshape Luxury Retailing in China
Here are five ways that luxury brands in China can make the most of the new Mini Program feature on WeChat to help their business. Read More -
China Shutters Harper’s Bazaar and 24 Other Accounts on WeChat
Fashion magazine Harper's Bazaar was among 25 WeChat accounts shut down by China's internet authorities in a wider crackdown on independent media. Read More -
Chinese Millennials Are Still Coming to Paris, But How Do They Shop?
Inspired by China's online bloggers and influencers, young, trendy Chinese travelers are beginning to wander beyond the historic luxury houses and to Paris's up-and-coming shopping districts. Read More -
Key Takeaways from the Met Gala’s Social Media Storm in China
From Katy Perry’s "mosquito net" veil, to Madonna's familiar pose, fashion statements by celebrities at the Met Gala were getting plenty of attention from Chinese shoppers. Read More -
Gogoboi Teams Up with Western E-Commerce Retailers to Sell Luxury on WeChat
The top-ranked Chinese fashion blogger is selling a curated selection of products from sites like Yoox, Farfetch, and Revolve. Read More -
Dolce and Gabbana Campaign Sparks Controversy On China’s Social Media
The #DGLovesChina campaign photos prompted online criticism of Dolce and Gabbana's depiction of Beijing ahead of its debut couture show. Read More -
From Modish Vane to Lawrence Li: These Are the Fashion Bloggers Shaping China’s Luxury Industry (Part 2)
Here's an introduction to some of China's most influential fashionistas on Weibo and WeChat right now. Read More -
Louis Vuitton’s Collaboration with Jeff Koons Meets Lukewarm Reviews on China’s Weibo
Here's why some Chinese consumers felt the Masters capsule handbag collection missed the mark. Read More -
U.S. Embassy Launches Social Media Contest in China to Promote Food Tourism
The U.S. Embassy in China is partnering with tourism companies to promote food tourism in the United States with a contest on Chinese social media. Read More -
From Gogoboi to Mr. Bags: These Are the Fashion Bloggers Shaping China’s Luxury Industry (Part 1)
Here's an introduction to five of China's most influential fashionistas on Weibo and WeChat right now. Read More
