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By leveraging private traffic effectively, global luxury brands have lessons to learn from homegrown players in order to improve user engagement. Read More

Fast-forward to 2020, and users are already spending more time on Douyin than they are on WeChat, swiping for hours between short videos. What went wrong? Read More

Netizens have reported Olay to China's tax authorities to punish the company's silence, as the controversy over its ambassador Xiao Zhan keeps escalating. Read More

Kuaishou and Douyin are the two largest short-video platforms in China. However, the two platforms have evolved quite differently. Read More

Hermès' 2019 full-year earnings report reveals exceptional results and revenue growth, with the Greater China region leading the way once again. Read More

Jewelry maker Bvlgari has done well in China for two decades, but CEO Jean-Christophe Babin has some new ideas for the country's wealthy, young consumers. Read More

The coronavirus has given China's consumers a new set of fears, so how will their views on luxury consumption change once the epidemic is over? Read More

Because of the Red Cross scandal in China, luxury companies now see that they need to do their due diligence when donating to charities — but how? Read More

With the outbreak of coronavirus, luxury brands have the opportunity to rethink digital community building to cultivate brand followers in China. Read More

A team leader at a textile factory in China was punished for starting production before February 10, the date when most businesses are allowed to reopen. Read More