Unlocking the Potential of China’s Elite International Shopper
There are many different types of Chinese travelers these days, but the elite international traveler from China is now crucial to every travel market. Read More
WeChat Launches Short-Video Feature In Beta & More!
WeChat now wants to add a beta short-video feature for it users to compete with the increasing popular platform Douyin, known as TikTok outside of China. Read More
Diesel’s Renzo Rosso on Enticing China’s Generation Cool
Jing Daily chatted with Diesel founder, Renzo Rosso, about their evolving China strategy and why he thinks this time they’re poised for success. Read More
Perfect Diary’s Virtual Influencer Gets Her Own Mini Program Store, Product Line
When the beauty brand Perfect Diary started using a virtual influencer on WeChat, it probably didn't foresee that it would be such a great success. Read More
Luxury 2030: Curated Lifestyles Drastically Change How Luxury Brands Need to Act
2030 will be exciting for brands who understand their role in the life of customers and the impact of curated lifestyles on how they move forward. Read More
Top 5 Luxury Brand Campaigns in 2019
With so much competition in China's luxury market, brands had to get creative with their campaigns this year. Here are our picks for the top ones of 2019. Read More
What Brands Needed to Know About KOLs in 2019
KOLs have changed the face of marketing in China, so you should be aware of the big KOL luxury happenings that affected the Chinese market this year. Read More
China’s Most Important Luxury Tech Moments in 2019
Once again, tech was one of the biggest disruptors in China’s luxury market. Here’s our list of the biggest tech happenings in 2019. Read More
China’s Most Controversial Luxury Incidents in 2019
Jing Daily’s selection of the top 5 China luxury controversies in 2019, from Burberry’s Chinese New Year campaign to Versace and Coach's geography missteps. Read More
Why Western Luxury Brands Need Tik Tok
Tik Tok is the ultimate destination for short-videos, which makes it an ideal platform for brands to create video content to reach a younger consumer base. Read More
