vodka
Whisky Soars, Baijiu Droops In Wake Of Beijing’s Frugality Campaign
Though makers of high-end baijiu have reportedly been hit hard by Beijing's ongoing frugality campaign, sales of imported liquor continue to plow ahead as more Chinese drinkers knock one back… Read More
China’s Thirst For Cognac & Whisky Boosts Pernod Ricard
Though demand for fine wine, whisky, vodka and even craft beer continues to climb among China's expanding middle class, cognac remains the preferred tipple for many of the country's wealthier,… Read More
Cognac Demand Surges In China, But Whisky Makers Won’t Go Down Easily
Long a favorite among upwardly mobile Chinese (or those who hope to appear that way), demand for cognac in China has surged in the last decade, with the country now… Read More-
Don’t Miss: Absolut’s “Blank” Exhibition In Shanghai (July 14-30)
For vodka maker Absolut, tapping China's creative community and younger drinkers has become a linchpin of its broader strategy throughout the country, one that the brand thinks can get more… Read More -
Absolut Gets Creative To Stand Out In China Spirits Market
Will Absolut's efforts to fuse its brand with creativity in the minds of Chinese consumers pay off in the long run? Read More -
Absolut Taps Chinese Culture, Contemporary Art For “72变” Ltd. Edition
Over the past year, we've seen a wave of China-only limited editions from major fashion houses, jewelers and automakers, some of which were designed in-house and some of which tapped… Read More -
Scotch: The National Drink Of…China?
China's love affair with the national sport of Scotland, golf, has also spread to the national drink of Scotland -- scotch whisky. Read More
