virtual influencer
Unleashing The Power Of Virtual And AI-Led Marketing In China: Insights For Brands
Brands are using virtual personas and AI-led marketing in China to engage like never before. NFTs, gamified content and AR are just a few of the options. Read More
Baidu Extends Metaverse Push With Virtual Hosts
Baidu is taking the next step in its ambitious Web3 rollout. Will the use of virtual hosts allow the tech gaint to dominate China’s metaverse? Read More
Turning ‘Metaverse Hype’ Into Consumption in China
Virtual influencers, NFT-powered digital collectibles, and partnerships are all ways luxury has leveraged China’s metaverse. But is consumption happening? Read More
KOLs Are Dead. Long Live the Virtual Influencer
With consumers tiring of cut-and-paste KOL campaigns, the age of the virtual influencer is here — and it's reaping big creative rewards. Read More
Jing Daily’s Top 5 Super-Duper Articles for 2021
Do you think you can tell which Jing Daily article got the most reads out of our 2021 top 5? Read More
Perfect Diary’s Virtual Influencer Gets Her Own Mini Program Store, Product Line
When the beauty brand Perfect Diary started using a virtual influencer on WeChat, it probably didn't foresee that it would be such a great success. Read More
Chinese Whispers: Alibaba Courts Valentino for Luxury Pavilion, and More
Valentino became the latest luxury brand to launch an official store on Alibaba Tmall's luxury portal Luxury Pavilion. Read More
