victoria’s secret fashion show
China’s Top 10 Luxury Lingerie Brands
Introducing the top 10 foreign and domestic luxury lingerie brands in China based on pricing, market share, and public perception. Read More
Holding Large Events in China: Lessons for Brands from the Victoria’s Secret Shanghai Fashion Show
Here is what foreign brands should learn from the Victoria's Secrets Shanghai Fashion Show about planning future large-scale events in China. Read More
Making Sense of “New China,” Where a Repressive State Meets Expressive Millennials
In “New China“ where everything is political, brands need to develop an ability to balance between political sensitivity and consumer expression. Read More
70 Percent of Chinese College Students Will Spend Valentine’s Day Alone
Today on social media, Chinese consumers are talking about candidates for the Victoria's Secret show in Shanghai and how many Chinese students will spend Valentine's Day alone. Read More
A Victoria’s Secret-Style Runway Show with Underage Girls Sparks Controversy in China
A children's fashion show, which copied the style of a Victoria's Secret runway event, hosted by a shopping mall in China has sparked online debate over children's rights. Read More
How Chinese Consumers Reacted to Dragons on the Runway at the Victoria’s Secret Fashion Show
Chinese viewers were not very impressed by a dragon and other Chinese elements that appeared on the runway at this year's Victoria's Secret Fashion Show. Read More
Victoria’s Secret to Open First Full China Location Across From Hermès in Shanghai
Opening up on Shanghai's Huaihai Road, Victoria's Secret will take up Louis Vuitton's old place with its first China store stocking lingerie. Read More
Global Lingerie Brands Bet Big on China Market
As Chinese consumer demand expands beyond outwardly visible forms of luxury, high-end lingerie brands are beating the market slowdown. Read More
Chinese Model On The Rise: Ming Xi
Michael Kors' top Chinese model makes her mark on the global fashion world as she ascends toward supermodel status. Read More
