versace

Chinese millennials—who share a passion for emojis—have now resorted to making their own luxury-related emojis for daily WeChat use. Read More

The luxury brand boutique concept imagines a demographic of travelers who see themselves first as luxury consumers. If that’s true anywhere, it’s in China. Read More

The FIFA World Cup is a boon for marketers with their eyes on China. Read More

From private studios to luxurious yachts, gorgeous rooftop gardens to abandoned factories, tech startups are helping luxury brands find the perfect spots for their events. Read More

This nifty chart explains the hierarchy of luxury brands through a comparison that almost everyone in China understands deeply: classroom culture. Read More

China's domestic luxury e-tailer Secoo filed with the U.S. stock exchange to raise up to $100 million for an IPO, raising the stakes for Alibaba and JD. Read More

We pick the top winners and losers in luxury brand WeChat campaigns from this week based on pageviews, originality, and the level of engagement. Read More

A new report by L2 shows that the number of search results on Taobao for luxury brand terms has dropped dramatically in the past year. Read More

A Chinese startup has raised over $4 million to help fashion bloggers sell luxury goods through their own social media channels. Read More

A household name in porcelain for the West, Rosenthal is aiming to capitalize on Chinese consumers' tastes for functional, European design. Read More