versace

As Singles’ Day has evolved and the Chinese luxury market has bloomed, the presence of, and approach taken by luxury brands have changed significantly. Read More

Michael Kors’ likely takeover of Versace comes at a time both companies are making aggressive, strategic and savvy pushes into the lucrative Chinese market. Read More

China's luxury and fashion site Vipshop is celebrating its tenth anniversary by ramping up its menu of brands and the services it provides to them. Read More

Chinese millennials—who share a passion for emojis—have now resorted to making their own luxury-related emojis for daily WeChat use. Read More

The luxury brand boutique concept imagines a demographic of travelers who see themselves first as luxury consumers. If that’s true anywhere, it’s in China. Read More

The FIFA World Cup is a boon for marketers with their eyes on China. Read More

From private studios to luxurious yachts, gorgeous rooftop gardens to abandoned factories, tech startups are helping luxury brands find the perfect spots for their events. Read More

This nifty chart explains the hierarchy of luxury brands through a comparison that almost everyone in China understands deeply: classroom culture. Read More

China's domestic luxury e-tailer Secoo filed with the U.S. stock exchange to raise up to $100 million for an IPO, raising the stakes for Alibaba and JD. Read More

We pick the top winners and losers in luxury brand WeChat campaigns from this week based on pageviews, originality, and the level of engagement. Read More