versace
Wrong Place, Wrong Time: Why Foreign Brands Can’t Prevent Controversy in China
Brand cancellations in China can be a case of making a perceived slight at a time of heightened national sensitivity around a specific hot-button issue. Read More
Some Brand Scandals Simply Cannot Be Avoided in China
The following is an excerpt from Jing Daily’s latest Insight Report, “Surviving Scandal in China’s Luxury Market.” Packed with market research, best practices, and case studies, the report is a… Read More
How Luxury Brands Can Win Over Gen Z via the ‘Throwback Economy’
The revival of millennial styles has created a nostalgia frenzy with Chinese Gen Zers, but can the luxury industry take advantage of this trend? Read More
Will Chinese Gen Z Buy Gucciaga & Fendace?
Gucciaga and Fendace sent the internet into a virtual meltdown with their two “collaborations of the century.” But will they reward these four brands? Read More
Chinese Idol Lu Han Quits Audemars Piguet Over Taiwan Faux Pas
China’s superstar Lu Han cut ties with Swiss luxury watchmaker Audemars Piguet over insulting remarks made by the brand’s president. Read More
Luxury’s Conversations on Clubhouse
Only a year old, the invite-only audio app Clubhouse has become the most buzzed-about social media platform to appear since TikTok. Read More
Will Versace’s China Offensive Pay Off?
Italian powerhouse Versace has stepped up its China offensive with two events at Shanghai Fashion Week. But will it win fans? Read More
Shanghai Fashion Week Stays Ahead Of Rivals
Shanghai Fashion Week returns as a physical extravaganza with ramped-up B2C events, such as a livestream featuring Viya and lipstick king Li Jiaqi. Read More
Has China’s “Too Skinny” Trend Gone Too Far?
The latest social media craze in China shows ultra-slim women trying on kids’ clothes, but are luxury brands on board with the trend? Read More
Why Luxury Stores Are More Important Than Ever In China
Online retailing has undoubtedly contributed to the growth of luxury sales in China. Yet, physical retail locations are still a key shopping motivator. Read More
