van cleef & arpels
Why Branded Jewelry Could Be the Next Decade’s Fastest Growing Luxury Subsegment
In luxury, the future is female. The jewelry subsegment should see a shift to self-purchasing and impulse purchasing, making branded luxury jewelry shine. Read More
Will Boucheron’s Physical Retail Rally China E-Commerce?
Boucheron continues to roll out physical retail spots in China with a lavish new Beijing flagship. But will this invigorate the house’s digital strategy? Read More
LVMH Legal Battle With Tiffany’s Ends With Discounted Sale
The legal battle over LVMH’s bid to buyout Tiffany & Co. has ended. Now the conglomerate can compete with its primary luxury jewelry challenger, Richemont. Read More
Why Do Chinese Consumers Love Tailor-Made Luxury Experiences?
While older generations in China wanted to acquire products that communicated wealth and social status, today’s younger shoppers prefer luxury experiences. Read More
Luxury Symposium: Opportunities and Challenges of the Greater China Luxury Market in 2020
Over 200 brands and retailers in the APAC regions gathered at the 4th edition of Luxury Symposium in Hong Kong to learn about the luxury market in China. Read More
LVMH Confirmed Acquisition of Tiffany for $16.2 Billion
Bernard Arnault, LVMH’s chairman, has already lined-up a new strategy to boost the biggest acquisition for the group in their history. Read More
How to Earn Brand Loyalty From China’s Millennials
As China's millennials becomes more sophisticated, brands should rethink how they can engage with the market to build long-lasting brand loyalty. Read More
Chinese Buyers Crave a New Sales Pitch: ‘Experiential Luxury’
A new study by Kadence International indicates 'experiential' marketing is effective in making a luxury brand look more luxurious to Chinese consumers. Read More
Experiential Marketing for Chinese Luxury Consumers in Australia
Luxury brands in Australia have engaged in various strategic and creative experiential marketing campaigns to attract, retain and excite affluent Chinese. Read More
8 High-End Shopping Malls Sought Out by Luxury Brands in China
Here are 8 upscale department stores in China and how they have embraced the "New Retail" business model to connect online sales to their offline business. Read More
