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Brand New Or Preloved? Gen Z Drives Surprising Boom In Second-hand Luxury In China
Second-hand items comprise 5 percent of China’s luxury sector, but surging demand from Gen Z indicates there’s huge room for growth. Here’s how to capitalize on the market. Read More
Moncler’s ‘Genius’ NFTs, Valentino Hints At Metaverse Entry & More: Web3 Drops Of The Week
The roundup and the verdict on this week’s hottest Web3 activations, taken from our Jing Meta weekly newsletter. Read More
Valentino’s AI Campaign, BMW’s Color-Changing Car, Moutai Goes Gamified & More: Web3 Drops Of The Week
The roundup and the verdict on this week’s hottest Web3 activations, taken from our Jing Meta weekly newsletter. Read More
From Shanghai To Chongqing, 5 Chinese Fashion Hotspots To Watch In 2023
Having a hyper-local perspective on China’s diverse, established, and emergent fashion hubs will be critical to brands’ success in 2023. Read More
Looking Back: 2022’s Top 8 Global Campaigns In China
Pandemic uncertainty significantly impacted marketing plans in 2022. Still, there were impressive campaigns from which luxury players can learn from. Read More
Valentino’s Pierpaolo Piccioli And Burberry Recognized At British Fashion Awards, Alongside Younger Diverse Talents
The British Fashion Council announced the winners of the Fashion Awards 2022 in a lavish ceremony at London’s Royal Albert Hall. Read More
Jing Daily’s Guide To Luxury At Paris Fashion Week
How does China feel about traveling back in time to the year 2000? Jing Daily examines the trends and brands that dominated Paris Fashion Week. Read More
Luxury Thinks Beyond Mooncakes For Mid-Autumn Festival Celebration
Luxury brands rolled out playful concepts for their Mid-Autumn Festival gifts this year, rather than merely packaging mooncakes with extravagant boxes. Read More
Barbiecore Is Bringing Hot Pink Back With A Bang, But Reception In China Is Mixed
The popularity of hot pink has skyrocketed with the rise of the latest fashion trend, Barbiecore. But how does China feel about the color of the year? Read More
How Fashion Brands Can Craft An Effective Glocalization Strategy
Finding the right balance of marrying global strategy and local cultural context is vital for the success of brands in China. Read More
