vacheron constantin
China: This Week In Digital Luxury Marketing
A roundup of recent and ongoing digital campaigns on China’s social media, featuring Mandarin Oriental Hotels, Piaget, Vacheron Constantin, Swarovski, and Infiniti. Read More
Chinese Net Users’ Ultra-Luxe Watch Searches Surge 58 Percent
Swiss watch exports to China may have declined in 2013, but you wouldn't know it from the growth in Chinese internet searches for Haute Horlogerie brands. Read More
Spring Festival Spotlight | Vacheron Constantin’s ‘Year Of The Horse’ Watch Series
The Swiss watchmaker joins DKNY, Rolls-Royce, and more with its limited-edition zodiac products for Chinese New Year. Read More
China’s Luxury Watch Market Not Nearly As Grim As It May Seem
While Chow Tai Fook seems to view its new JV with Richemont as a credibility-booster for its watch-selling business, for Richemont it's clear that something must be done to boost sales in a changing China market. Read More
Vacheron Constantin Targets Chinese Buyers On Home Turf
Having recently unveiled its new China-facing "Métiers d‘Art – The Legend of the Zodiac 2013" collection, Vacheron Constantin hopes to take advantage of the popularity of Lucerne among Switzerland-bound Chinese tourists. Read More-
From Vacheron To Adidas, Brands Roll Out “Year Of The Snake” China Editions
From the looks of early localized rollouts we've seen thus far, what could be lost in quantity compared to the Year of the Dragon might be gained in flash during the Year of the Snake. Read More 
Richemont Counts On Europe-Bound Chinese Tourists
Despite massive investment in expansion throughout Asia, particularly in emerging markets like mainland China, major luxury groups continue to find that many Asian shoppers still see luxury shopping as an activity reserved for vacations in Europe. Read More
Luxury Group Richemont Launches “Retail Academy” In Shanghai
Owner of 18 luxury "Maisons," including Cartier and Shanghai Tang, this week the French luxury group Richemont cemented its greater focus on the China market by opening its own retail academy in Shanghai. Read More-
Swiss Watchmaker Cyma Taps Chinese Actor Liu Ye As Brand Ambassador
Currently seen in theaters portraying a young Mao Zedong in "Beginning of the Great Revival", Liu is one of China's most well-known young actors, having previously worked with directors such as Zhang Yimou, Chen Kaige and John Woo. Read More -
Luxury Watch Brands Celebrate The Holidays In Shanghai
This holiday season, luxury watchmakers are celebrating in style in Shanghai, Vacheron Constantin with an elaborate exhibition and Roger Dubuis by opening its first store in the Chinese mainland. Read More
