What Luxury Can Learn From Porsche’s NFT Flop
Porsche’s highly-anticipated NFT release made headlines this week but for all the wrong reasons. What can luxury learn from the automotive behemoth’s disastrous drop? Read More
How Viable is Instagram’s Latest NFT Initiative?
Instagram is now allowing users to display their NFTs on the app. But how will the integration strategy fare within an already challenging Web3 environment? Read More
Social Media Isn’t the Future of Digital Luxury Marketing
The evolution of digital marketing, particularly over the past year, indicates that social media may not be as future-proof as it once seemed. Read More
China Twitter Lock Signals That US Brands Must Prioritize Human Rights
Now that a new administration in charge, should US companies be prepared to raise their standards on human rights issues? Twitter is already. Read More
Dior In Crisis In China, but Yet to Apologize on Western Social Media
Dior has become the latest major brand to inflict damage upon itself in China after it revealed a map of the nation that did not include Taiwan. Read More
The Latest Enemy of Brands in China? Fake Followers
Making partnerships with influencers is becoming a more expensive and riskier proposition for brands—and fake followers are only one part of the problem. Read More
Brands Must Deal with Counterfeits on Social Commerce—Here’s How
The threat to brands’ profits and reputations because of counterfeits on social shopping apps such as Little Red Book, WeChat, and Taobao is real. Read More
Why the Chinese Internet Has a Hate Speech Problem
The feminist writer Zheng Churan observes a correlation between China’s emerging nouveau riche and the rise of xenophobia. Read More
WeChat Now Lets Chinese Users Share Content on Facebook
Tencent's social media platform is targeting the wider Chinese diaspora with a WeChat Moments sharing feature that is similar to Instagram. Read More
Weibo’s Video Push Is Working, First Quarter Report Shows
Weibo's first quarter financial report for 2017 shows that its renewed focus on user-generated video has given the company a needed boost in active users. Read More
