topshop
Could Low-End Shein Become the H&M of China?
As TikTok has become an important marketing avenue for brands hoping to tap the spending power of its largely Gen Z audience, few have capitalized quite as well on the… Read More
The 2 Things Western Luxury Brands Must Have To Compete With Taobao
Unfortunately for niche brands, many of China’s luxury consumers turned to Taobao for their non-essential fashion needs after the COVID-19 virus hit. Read More
Is Topshop’s Failure in China a Fast Fashion Problem?
COVID-19 has already hurt many brands, and now it’s British fashion label Topshop’s turn. Does its failure mean fast fashion is finished in China? Read More
Fast Fashion Must be High-End to Compete in China
International fast fashion brands must up their game in China to win over a growing middle-class that has plenty of choices. Read More
The Value of Being Different: Lessons from Hermès and Icicle
Luxury brands need to break the mold in order to succeed in China. Here's how brands like Hermès and Icicle have found success in the market. Read More
Chinese Whispers: Daigou Charged with Money Laundering in Paris, and More
Parisian police arrested six daigou agents from China, accusing them of money laundering, drug trafficking and tax evasion. Read More
Chinese Whispers: 5 Most Popular Men’s Skincare Products in China, and More
This week, the British fashion and lifestyle brand Topshop announced that it would soon close its flagship store on Tmall. Read More
Why Chinese Investors are Buying into the Global Luxury Sector
China's investors have been putting money into the global fashion market, becoming majority stakeholders in brands like Wolford, Lanvin, Bally, and others. Read More
Topshop Arrives Late in China With First Retail Store
Topshop is entering the retail market in China. How successful it is will depend on three main factors: pricing, social media marketing, and exclusivity. Read More
Retail Review: China’s Top Boutique Openings in 2015
From trendy multi-brand boutiques to top international brands, we're highlighting the most buzzworthy new retail spots of the year. Read More
