tiffany

How should brands act during a crisis like the coronavirus? Obviously with compassion, but getting correct and timely brand messages across can be tricky. Read More

Experiences rule with younger consumers, and that's why "barefoot luxury" will be crucial for brands as they chart a course into the next decade. Read More

After an extremely complicated 2019, Western luxury brands are looking for some sense of stability or certainty in the China market in 2020. Read More

As 2019 draws to a close, Jing Daily looks to 2020 and offers predictions on the main developments affecting the luxury fashion industry in China next year. Read More

With “influencer fatigue” taking over consumers in China, brands will need a new way to market their products. That's where social selling comes in. Read More

Legacy jewelers in China need to take a page from their foreign competitors and figure out how gold can appeal to younger consumers — and quickly. Read More

Different from the U.S. which has a diamond purchasing habit for over half a century, China is still a new market for diamonds and one with great potential. Read More

While traditional media advertising spending is declining overall, Chanel increased their print spending in October 143% month-on-month. Read More

Compared to older generations, Gen Zers perceives jewelry quite differently. Jewelry brands need to understand how to take advantage of this growing market. Read More

Some companies are starting to focus on the rise of second-hand shoppers as an opportunity to target an entirely new type of Hong Kong luxury consumer. Read More