The Luxe Decade
Sky’s the Limit — Why Size Is Really Not an Issue for the Big Luxury Brands
The idea that somehow big luxury brands, like Louis Vuitton, have a cap in terms of scale is completely flawed, here’s why. Read More
Faster, Higher, Stronger, Together — Why Luxury Records will be Broken in 2022
After a thorough reset in 2021, 2022 should see strong sales growth and, for many global luxury brands, record-breaking margins. Read More
Brave New World: How 2021 Was a Useful Reset for Luxury
As 2021 comes to a close, the year will likely be remembered as that of an important reset for the luxury sector. Read More
Talking About My Generation: What Virgil Abloh and Others Have Done to Connect Youth to Luxury
The luxury sector has found means to speak to youth and yes, that’s partly thanks to the recently departed Virgil Abloh. Read More
Virtual Insanity, Not: Why Looking at NFTs, Gaming and the Metaverse Makes Sense for Luxury
NFTs? Skins? CryptoPunks? You’re already fed up with it all? You think it’s just noise? For luxury, it’s more exciting than you think. Read More
Five More Themes for the ‘Luxe Decade’
A year into the “Luxe Decade,” what has changed? Here’s a look at five possibly transformational developments in luxury. Read More
How LVMH Dominated Luxury and Where the “Bling Supremacy” Goes Next
LVMH, the biggest conglomerate in luxury, has continued to outperform its peers. How? It’s mostly down to the spirit of conquest. Read More
Globalization No More: Get Ready for Another 12 Months of Local Luxury Consumption
COVID-19 forced luxury consumption to go local. It seems that things will stay that way for quite some time still — at least looking East. Read More
Luxury Rollercoaster: What Comes Up Must Come Down? Not So Sure
After 12 months of impressive growth, a lot could go wrong in the luxury sector, on paper. In reality, things could be just fine. Read More
Rapper’s Deluxe: Why Hip Hop and Luxury Are Suddenly Such a Good Mix
Rappers have been singing and wearing luxury fashion and jewelry brands for decades. Now it’s time for them to represent some of those. Read More
