The Luxe Decade
Luxury Rollercoaster: What Comes Up Must Come Down? Not So Sure
After 12 months of impressive growth, a lot could go wrong in the luxury sector, on paper. In reality, things could be just fine. Read More
Rapper’s Deluxe: Why Hip Hop and Luxury Are Suddenly Such a Good Mix
Rappers have been singing and wearing luxury fashion and jewelry brands for decades. Now it’s time for them to represent some of those. Read More
Flight of Icarus: As Luxury Sales Soar, How Does This End?
After the breakneck pace of the past few months, what can the luxury sector hope for now? A soft landing. Read More
What Nike and Luxury Can Learn From Each Other
While sporting goods are not competing directly with luxury, there is a lot both worlds can learn from each other. Read More
Luxury’s Brick-and-Mortar Comeback: Let’s Get Physical, Physical
As the world reopens, the role of brick-and-mortar retail comes back to the fore as consumers are in desperate need of social interaction. Read More
Art Helps Brands Move From a Story to History
The role of art is to be the ultimate luxury good: one of a kind, timeless, cosmopolitan, not functional, and appreciating in value. Read More
Fly Like An Eagle: Can The US Luxury Rebound Last?
US growth points to the reality that the market is, like China's, still emerging for luxury. The question is: How sustainable will this be? Read More
In This Together: Why Fierce Luxury Competitors Sometimes End Up Working Together
You aren’t alone — on lobbying, climate change, and online sales — and your brand might end up working with its fiercest competitors. Read More
Who the Devil Wears Gucci? Why the Luxury Brand’s Relaunch Carries Markers of Success
There aren’t many examples of luxury brands being proverbial phoenixes, but Gucci has most new luxury attributes to make it back big this year. Read More
Luxury Spending: It’s the Psychology, Dummy, Not What You Have in Your Bank Account
Financial means alone will never explain the sales growth that luxury is experiencing in this post-pandemic era; psychology is really where it’s at. Read More
