Tencent

From virtual dating to playing strategy games, women now account for nearly half of all players in China’s $16.4 billion mobile gaming industry. Read More

Here are 10 key takeaways from the first Future of Luxury: Ecommerce in Asia conference, hosted in Hong Kong by Sotheby’s and Jing Daily. Read More

Brands need to implement initiatives with the help of AI technology to better understand how their marketing campaigns drive sales, if at all. Read More

Tencent reported disappointing Q4 net profit on Thursday. The company did, however, continue to grow ad revenue on WeChat. Read More

Chinese tech giant Tencent is set to release its Q4 2018 earnings results on Thursday morning, and investors anticipate a bright outlook. Read More

Brands may be focused on short video platforms like Douyin and Little Red Book, but long-form videos can still attract viewers in China. Read More

China seeks to increase the luxury goods tax rate to curb Millennials' irrational spending on luxury brands and bring back a culture of frugality. Read More

A look at how Chinese male celebrities like Liu Hao Ran influence the fragrance market in China through social media channels like Weibo. Read More

The mash-up was an overwhelming success. All five lipstick styles sold out across all sales channels within 24 hours of the launch. Read More

The luxury brands in the Brand Finance Global 500 2019 have seen overall growth in their brand values, largely due to the expenditure in the Chinese market. Read More