television
Why China’s Short Drama Boom Matters For Luxury
Short drama is an important trend, but the big question is whether this minutes-long format can actually mint valuable long-term IP. Read More
Why Variety Shows Are So Crucial For Douyin
Recent years have seen Douyin evolve far beyond its initial focus on seconds-long videos and venture into long-form films, e-commerce and social shopping. Read More
Amid Crackdown on “Excessively Entertaining” Content, Low-Key Programs Could Set the Tone For 2022
A new government crackdown on “excessive” entertainment could have a huge impact on sponsorships and marketing initiatives in China next year. Read More
China’s ‘Sex and the City’ Stirs Heated Debate Over Luxury Brands
Here's a look at China's hit show Ode to Joy and its endearing main characters who have become clothes horses for the world's biggest brands. Read More
Are TV Ads Still Relevant In China?
In an era of free downloads, social media, and mobile content, experts are asking if old-fashioned television is still an effective marketing platform. Read More
What Makes A Foreign Celebrity Popular In China?
Thoughtful China interviews 'The Big Bang Theory' star Johnny Galecki on why the show is so prevalent in China, and how to leverage foreign celebrities' popularity in the country. Read More
Weekend Sound Bites: Instagram in China, TV Headaches, and Millionaire Matchmaking
Welcome to Jing Daily's Weekend Sound Bites: a rundown of what industry influencers were saying about the week’s top stories on the business of luxury and culture in China. Read More
Quote of the Day: ‘Voice of China’ Wails On
“The new restriction on foreign-based TV programs will make us more cautious..." Read More
Dalian Wanda CEO: China To Be ‘Center Of The Global Film Industry’
Dalian Wanda's recent announcement of a major new movie complex in Qingdao highlights its massive global ambitions. Read More
China Wine News: Import Slowdown, Wine-Themed Soap Opera, Latour In Shanghai
A roundup of wine news coming out of China, from rising domestic production and an import slowdown to a new youth-focused soap opera aimed at the country's middle-class and Louis… Read More
