taobao
Is Western Luxury Ready For China’s C2M Model?
Many say China’s C2M model will be its latest e-commerce driver. But is luxury ready to let go of old design models and embrace consumer preferences? Read More
How Big Is the ‘Billie Eilish Aesthetic’ with China’s Gen Zers?
“World-weariness” is a hot new aesthetic category that Chinese Gen Zers are relating to, but can Western luxury fashion brands take advantage of this trend? Read More
Key Takeaways from the Webinar ‘Decoding Daigou: China’s New Social Commerce’
Jing Daily, CLA, and YouWorld co-hosted a webinar on the rise of social selling in China and its impact on cross-border e-commerce in a post-COVID-19 world. Read More
Alibaba Attempts to Replicate Taobao Model Overseas
Alibaba is empowering 100,000 influencers to sell via the B2C marketplace platform AliExpress Connect. Could it replicate Taobao’s model in the West? Read More
Tips for Luxury Brands Trying Out Livestreaming
Because of COVID-19, many brands have hopped onto the latest online trend of livestreaming to sell merchandise. Here, some tips on how to do it properly. Read More
Alibaba Surges Despite Weak Apparel Sales for March Quarter
Alibaba reported a negative impact in apparel sales during the March quarter but surpassed a milestone of $1 trillion in annual gross merchandising value. Read More
Douyin, Kuaishou, Red, Bilibili: Where to Promote Your Brand in China Besides WeChat?
Where should you promote your brand in China? We review Douyin, Kuaishou, Little Red Book, and Bilibili to help you pick the right one for your brand. Read More
Navigating Tmall: A Guide For Luxury
If your brand is new to selling online in China, Jing Daily breaks down the different platforms on the country’s largest online e-commerce site: Tmall. Read More
Luxury Brands in China: Beware The Wrath Of Li Jiaqi
After Hermès launched its widely anticipated line of lipsticks, China’s top beauty influencer, Li Jiaqi, gave the line a scathing review. Here's why. Read More
COVID-19 Has Hurt China’s Influencers (Or Has It?)
China's influencers have lost potential earnings during the COVID-19 epidemic, but there are also some positives for many of the creatives in this industry. Read More
