taobao
The Secret to Fashion Blogger Becky Li’s Magical Ability to Sell
In a recent interview during New York Fashion Week, top Chinese fashion blogger Becky Li reveals the truth behind her massive selling power. Read More
Tickets to Victoria’s Secret’s ‘Invite-Only’ Show Are Selling for $13,700 in China
Tickets to the Victoria's Secret fashion show in Shangha are on sale on Taobao for 90,000 yuan, reflecting the country's enthusiasm for the event. Read More
Trending in China: China’s Highest Earning Dog Inspires Online Shop
From the highest-earning dog to the founder of China's leading streetwear brand, here are the topics Chinese consumers are buzzing about on social media today. Read More
What Does Taobao’s Big Win in a Counterfeit Cat Food Case Mean for Luxury Brands?
Alibaba's major e-commerce platform Taobao has recently won a legal case against a fake goods seller for the first time in China. Read More
Top Web Celebrity Zhang Dayi Reveals the Key to Her Business Success
In an interview with WWD, the top online seller Zhang Dayi reveals some of the secrets of her business success, which brands and KOLs could learn from. Read More
Is Alibaba Winning the Battle Against Counterfeit Luxury Goods?
A new report by L2 shows that the number of search results on Taobao for luxury brand terms has dropped dramatically in the past year. Read More
How These 10 New KOL ‘Rules’ on Weibo Could Affect Luxury Brands in China
Here are 10 new rules regulating Weibo KOLs that will have an immediate impact on the businesses of luxury brands in China. Read More
Millennials Fuel Growth for Alibaba’s Luxury Auction Platforms
From jade jewels to designer handbags, luxury goods at auction are expected to make up one-third of e-commerce sales by 2022. Read More
China’s Runaway Shopping App RED Dares Competitors to Enter Price War
China's shopping app RED launched a Weibo campaign to flaunt its competitive pricing advantage over other e-commerce platforms. Read More
5 Ways Mini Programs Will Reshape Luxury Retailing in China
Here are five ways that luxury brands in China can make the most of the new Mini Program feature on WeChat to help their business. Read More
