tang wei

Behind every successful celebrity, there is a powerful stylist. Read More

International brands are increasingly eager to secure partnerships with leading celebrities to reach Chinese consumers, especially the younger generations. Read More

We handpick the top winners and losers in luxury brand WeChat campaigns from this week based on pageviews, originality, and level of engagement. Read More

In an article from our partner site China Film Insider, two British academics take an in-depth look at the ways in which celebrity, state power, and branding are interconnected in China. Read More

A new survey by a Chinese research firm finds that apart from kung-fu movies, China's film industry is struggling to produce blockbusters that resonate abroad. Read More

It's not quite as random as Kobe Bryant's cameo in Smart's "Big, in China" television campaign, but this week, actor Nicolas Cage joined the Chinese actress Tang Wei for the opening of Montblanc's new store at Guangzhou's Taikoo Hui. Read More

Within the next five years, the Chinese box office should take in upwards of $6 billion annually. This would see China leapfrog Japan and India, two very well-developed film markets with popular international followings. Read More