switzerland
From Mass Market To High-End, Switzerland Courts Wealthier Chinese Tourists Post-COVID
High-end tourism, smaller groups, themed travel, and sustainable travel are recovering faster in the post-pandemic world. Read More
Can Swiss Fashion Designers Gain Traction in the China Market?
As more Chinese consumers travel to Switzerland, Swiss fashion brands are getting noticed. But they are finding out it's tough to take their presence in China to the next level. Read More
Lufthansa’s Air China Joint Venture Aims to Draw More Chinese Travelers to Europe
Air China and Lufthansa finalized an agreement that will make trips between China and Europe more convenient for Chinese travelers. Read More
Currency Fluctuations Will Fuel China’s Gray Market—Unless Brands Take Action
As currency fluctuations widen the luxury price gap between Europe and China, brands like Chanel and Patek Phillippe are slashing prices to combat China's rampant gray market. Read More
What Switzerland’s Currency Shock Means For China’s Luxury Market
After a tough year for high-end watches in China, the Swiss central bank's surprise currency decision has Switzerland's luxury brands concerned about its implications for price-savvy Chinese consumers. Read More
Chinese Blogger Peter Xu Brings Us Baselworld’s Hottest China Trends
The prominent Chinese fashion blogger checks in with Jing Daily from the top global watch and jewelry fair to share his on-the-ground report. Read More
What Swiss Watchmakers Are Doing To Deal With China Export Dip
A decline in Swiss watch exports to China should be seen as a "normalization rather than a slump," says Credit Suisse. Read More
Top Travel Locales Rush To Open Doors For China’s Wealthy
Almost all of the top destinations for China's wealthy tourists have eased access to travel visas in recent years, and are reaping the benefits as a result. Read More
How Much Will Luxury Benefit From Swiss-China Trade Pact?
After Swiss watch exports to China suffered blows in the wake of the luxury crackdown, don't expect the recently signed Swiss-China free trade agreement to generate a lightning-fast recovery. Read More
Luxury Watch Market A Crucial Factor In Swiss-China Trade Talks
As part of Switzerland and China's free trade agreement plans, China has agreed to cut tariffs on Swiss watch imports by 60 percent over the next decade. Read More
