survey
China’s CEOs Are More Confident in Their Future Than Global Peers, Survey Reveals
A KPMG survey reveals that CEOs of China-based companies have a much more optimistic outlook on growth than their peers around the world. Read More
China’s Affluent Want to ‘Live Better’ Not ‘Have More’, Survey Says
In a new survey of China's mass affluent class, consumers are "becoming more fun-loving and less infatuated with having more." Read More
Chinese Tourists’ Behavior Improving, Study by Chinese Tourism Authority Finds
According to a study by China's tourism administration, the behavior of Chinese tourists traveling overseas has improved in the last few years. Read More
China’s Super-Rich Name Apple, Bulgari Top Brands for Gifting
China's wealthy are not only hungry for tech and travel, but their “appetite” for high-end goods is up 20 percent, according to a recent Hurun survey. Read More
Survey: 37% of China’s Generation Z Thinks Money is Key to Happiness
A new study takes a close look at what money and luxury goods symbolize to China's "Generation Z" consumers. Read More
China’s Mobile Shoppers Make More ‘Impulse’ Buys on WeChat
As the rate of WeChat users who shop over the app doubles, "impulse-driven" categories are seeing the biggest growth. Read More
Chinese Travelers Spend 32% More in Asia as Europe Tourism Hurt by Attacks
Many outbound Chinese tourists opted to stay in Asia in the first quarter of this year as attacks in Europe dented spending. Read More
Are Chinese Elements Actually Important For Reaching China’s Luxury Consumers?
A recent report finds that 55 percent of mainland Chinese luxury consumers prefer to buy items with Chinese symbols of good luck. Read More
Survey: Burberry and Saint Laurent Win with Chinese Millennials
A new survey by UBS finds that Chinese millennials' luxury preferences have key differences from those of their parents and their U.S. peers. Read More
China’s Affluent Spend More on Experiences While Luxury Shopping Remains ‘Steady’
According to Ruder Finn's annual China Luxury Forecast, more Chinese consumers plan to increase their spending on travel than on luxury goods as interest in experiential luxury grows. Read More
