stella mccartney
The Patagonia Paradox & How Luxury Can Learn About Purpose
Luxury brands are selling highly-priced products that don’t necessarily last. Now, it’s time for a rethink, decades after Patagonia set an example. Read More
Stella McCartney’s New Unisex Line Only Features Chinese Creators
Stella McCartney’s campaign for her new line is a testament to the growing global importance of social change and young Chinese consumers. Read More
What New Activewear Trends Reveal About Health and Wealth In China
Activewear is a crowded industry, with many global and local luxury brands jumping in. Can brands create a narrative to attract new Chinese consumers? Read More
Secoo’s CEO Brings The High-End Lifestyle Online
Secoo's founder Li Rixue went from authenticating luxury products to selling them on his booming e-commerce site—now he’s sharing his secrets to success. Read More
How Will China’s Ban on Single Use Plastics Affect Fashion?
Will China’s announcement that it’s banning single-use plastic prove instrumental in removing single-use plastic from the global fashion industry. Read More
What Brands Must Know About China’s Fashion Weeks
For luxury brands that are serious about growing in the complex Chinese market, understanding the intricacies of China's many fashion weeks is now vital. Read More
Why Luxury-Mass Collaborations are Booming in China
In China, the co-branding model will likely expand even further, pushing established luxury brands to consider similar luxury-mass collaborations. Read More
Cai Xukun and Yang Mi Remain the Top Celebrities in China in April: R3
The April R3 Celebrity Index revealed that Chinese boyband member Cai Xukun and actress Yang Mi were the most-buzzed-about stars in China last month. Read More
Less is More: Can Sustainability And Profit Co-Exist?
According to the report, the top reason for implementing sustainability targets in business today is driven by the desire to grow revenue. Read More
The Paradox of Sustainable Luxury — and 3 Ways to Solve It
China’s hyper-informed young consumers are starting to consider the negative effects of mass consumption. Brands need to offer sustainability with luxury. Read More
