spring festival
China’s New Year Banquet Slump Has Hotels Hawking Mid-Range Feasts On Social Media
China's anti-corruption campaign has meant a slump in banquet profits for hotels, so many are using social media marketing as they target the mass market. Read More
Fashion World’s Love For ‘Migrant-Worker Plaid’ Draws Ridicule From China’s Net Users
A distinct tartan that has been all the rage among the fashion world's elite for the past few months has garnered attention from Chinese media and Sina Weibo users. Read More
Jing Daily’s Chinese New Year Reader Poll: Your Favorite Year Of The Horse Luxury Goods
We've been keeping up with the wide array of luxury goods offered for the year of the horse, and now it's your turn to choose your favorite. Read More
This Week In Digital Luxury Marketing: Chinese New Year Beauty Edition
A roundup of ongoing Chinese New Year campaigns by beauty and cosmetics brands through January 30, featuring Lancôme, L’Occitane, Sephora, Olay, and Clarins. Read More
WeChat’s Chinese New Year Cash-Giving Game Draws Users To Payment Service
A new viral Chinese New Year "red envelope" game by the mobile messaging service is gaining major attention for its new payment system. Read More
Chinese New Year ‘Red Envelopes’ Get Luxe-Label Treatment
Brands such as Céline, Gucci, and Fendi are "becoming more Eastern" by designing traditional gift envelopes for Chinese New Year. Read More
NBA To Launch Chinese New Year Festivities For Massive China Fan Base
For the third year in a row, the NBA is honoring its largest global fan base with Lunar New Year celebrations both in China and at home. Read More
Spring Festival Spotlight | 8 Jewelry Collections For Chinese New Year
With or without equestrian heritage, many luxury brands are releasing special-edition jewelry to celebrate the year of the horse. Read More
Luxury Gifting By China’s Wealthy Plummets 25 Percent
Hurun's annual survey finds that China's high-net-worth individuals scaled back big time amidst the government's austerity campaign. Read More
Poll: Chinese Tourists Plan To Travel And Spend More In 2014
A new survey by online booking site Ctrip finds that Chinese travelers plan to take more trips and spend more money on them 2014. Read More
