sports
Photos: China’s Sports Stars Show Off Their Lavish Lifestyles
China's elites may be shunning conspicuous displays of wealth, but the country's athletes are still as ostentatious as ever. Read More
Fashion And Football: Brand Beckham Sets Eyes On China
Having made promotional appearances last year in Hong Kong and Beijing, Victoria Beckham is reportedly set to make her biggest attempt at cracking mainland China later this month. Read More
Riding Fixed In Beijing
Emerging over the past two decades as a trend among big-city bike messengers, recent years have seen the popularity of fixed-gear bikes grow exponentially around the world. Read More
China To Get First “Yoga College”
Along with the usual spas, free weights and treadmills, rising demand from stressed-out middle class Chinese urbanites has been the popularity of yoga skyrocket over the past decade. Read More
Shanghai Tang Launches Charity Polo Shirt At London Event
One of the most actively philanthropic high-end brands in Asia, this week the Hong Kong-based, Richemont-owned fashion house Shanghai Tang debuted a new polo shirt created to benefit the charity… Read More-
Soccer Legend Diego Maradona Hosts Hublot Charity Challenge In Shanghai
If there's one thing the Swiss luxury watchmaker Hublot has shown in China, it's that it's willing to use its celebrity endorsements for more than just photo spreads. Read More -
Mission Hills Hainan Golf Club To Host Inaugural World Ladies Championship
This week, Mission Hills Golf Club announced that it will host a new ladies professional golf tournament, the World Ladies Championships (WLC), from March 2-4 at its Haikou, Hainan island… Read More -
Clear Brand Leaders Slow To Emerge In China’s Young Golf Industry
Undeterred by astronomical membership fees, China's new wealthy have often become the country's new golfers, following their counterparts in Japan and South Korea and often choosing the links as the… Read More -
Second-Tier Spotlight: Golf “Green Opium” In Wuhan
"China now just has two types of rich people: those who play golf and those who don't," one worker at Wuhan's Tianwaitian Golf Club recently told Xinhua. Read More -
Report: Chinese Tennis Star Li Na Signs Endorsement Deal With Rolex
This will be the third endorsement deal signed by Li in recent months, following her appointment as a member of SpiderTech's Health and Wellness Team and brand ambassador for Haagen-Dazs. Read More
