sports star | Jing Daily

Influencers
Brands Shy Away From Celebrity Marketing in China
Julienna Law | Share
Celebrity marketing events in March fell by 50 percent compared to last year. Are traffic stars no longer bright spots in China? Read More
Influencers
5 Reasons Brands Can Win in China With Sports Stars
Glyn Atwal | Share
Luxury brands have worked with elite athletes for decades, but China’s demographics have moved the goalposts on this strategy. Jing Daily explains why. Read More
Photos: China’s Sports Stars Show Off Their Lavish Lifestyles
Jing Daily | Share
China's elites may be shunning conspicuous displays of wealth, but the country's athletes are still as ostentatious as ever. Read More

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Index Level	Daily Change	% Change
261.10	+$1.84	0.71%

LVMH	Kering	Richemont
-$0.39	-$0.16	+$0.16

Brands Shy Away From Celebrity Marketing in China

5 Reasons Brands Can Win in China With Sports Stars

Photos: China’s Sports Stars Show Off Their Lavish Lifestyles

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