spirits
Ganbei! Demand For High-End Spirits Buoys Chinese Producers
Though they may privately fret about the potential effects of Beijing's current clampdown on public spending on high-end Chinese spirits at official banquets, home-grown liquor producers like Kweichow Moutai continued… Read More
China Becomes World’s #1 Importer Of Armagnac
Adding yet another world-ranking badge to its sash, China is now the world’s largest importer of armagnac, displacing former reigning consumer Britain after a huge surge in sales in 2011. Read More
China’s Thirst For Cognac & Whisky Boosts Pernod Ricard
Though demand for fine wine, whisky, vodka and even craft beer continues to climb among China's expanding middle class, cognac remains the preferred tipple for many of the country's wealthier,… Read More
Bottoms Up: China’s Alcohol Imports Jump 58 Percent
If there's one area of the Chinese market that has continued to do incredibly well regardless of all others, it's high-end imported spirits. Read More-
Will Lower Prices & Shifting Demand Hurt High-End Baijiu Brands?
The names Moutai and Wuliangye, tongue-twisters to non-Mandarin speakers, are known throughout their native country to even the most sober of Chinese. Read More 
Can Baijiu Take London? Diageo Seems To Think So
The much-hyped overseas march of baijiu may not have turned many heads in the US, but Diageo is confident that it'll find a receptive audience for its Sichuan-based baijiu brand… Read More-
Event Watch: Martell Artists Of The Year 2012 (Beijing)
Like every major cognac maker, Martell continues to invest significant amounts of time and money to better tap China's booming demand for the spirit, imports of which grew 21.5 percent… Read More 
China’s Booze Collectors To Duke It Out For $160K Vintage Moutai
The emergence of Chinese collectors as a major force in the wine auction market may be pushing prices for top Bordeaux and Burgundy higher and higher, but in China, their… Read More
More Chinese Drinkers Turning To Imported Spirits, But Baijiu Still King
As the world's largest beer producer and consumer, the number two consumer of cognac and seventh-largest consumer of wine, China is rightfully considered a massive market for international drinks firms. Read More
China’s Beer Market: Where “Premium” Doesn’t Always Mean Premium
Over the past two decades, Chinese beer drinkers have become spoiled for choice, with international brands like Carlsberg and Heineken becoming ubiquitous nationwide and a growing number of beers in… Read More
