Social Retail
What’s Burberry’s Next Step in China?
As Burberry's woes continue, Jing Daily looks at its strategy on the Mainland and asks if its future lies in China’s consumers. Read More
Will a Leadership Shakeup Revive Ferragamo in China?
Burberry CEO Marco Gobbetti will head up Salvatore Ferragamo starting next year. But will this change be enough to revive the struggling shoemaker? Read More
4 Strategies for Attracting Repeat Customers In China
Return customers are crucial in all luxury markets but especially in China. Here, Jing Daily looks at effective strategies for attracting them back. Read More
The Friendly Flagship Of The Future
The accelerating digital transformation of luxury retail has led brands to divest in physical flagship stores. Does that mean they're dead? Read More
These Global Brands Are Conquering The Virtual World
In today’s post-pandemic reality, the virtual realm offers limitless and safe ways for luxury houses to connect with consumers in China and beyond. Read More
Burberry’s Sales Rebound Sparks Hope for Luxury Retail
Burberry expects Q4 sales to be 28 to 32 percent higher than the same period last year, reinstalling confidence in the luxury industry. Read More
What Luxury’s Next Big Market Wants
Tier-3-and-under cities represented a whopping 44 percent of China’s total luxury sales in 2019, but how should you market to this growing consumer base? Read More
Burberry Sets Sights on China and Young Consumers As Retail Sales Fall
Burberry’s Christmas quarter is not looking too merry, with COVID-induced store closures resulting in a 9 percent drop in comparable sales. Read More
Key Takeaways from BCG x Tencent 2020 China Social Retail Playbook
The BCG and Tencent’s recently published whitepaper, “2020 China Social Retail Playbook,” reveals the increasing popularity for Social Retail in China. Read More
