skateboarding
Spiritual And Self-Improvement Economies On The Rise In China
As China's Gen Z recognize that health is wealth during the pandemic, outdoor activities and indoor fitness have become much more than pastimes. Read MoreThe Rumors On Chinese Socials Are True: Palace x Gucci Is Official
British skate brand Palace has joined forces with Italian luxury house Gucci for the first time. Read MoreRiding The Wave Into China’s Latest Hype — Land Surfing
Land surfing is taking off in China. Over the past two years alone, 6 million locals have adopted the new hobby. How can brands tap the craze? Read MoreChina’s Skateboarding Roll Is Just Beginning
Skateboarding has been exploding in popularity in China since the Tokyo Olympics. Jing Daily explores why the sport, and culture, are becoming mainstream. Read MoreAfter Kris Wu, Louis Vuitton Picks New China Ambassadors
Louis Vuitton has appointed Chinese boy band Teens in Times as its new ambassadors. Will this inject fresh energy into its China business? Read MoreHow Luxury Brands Can Tap Into The Tokyo Olympic Games
China has been a strong presence at the Tokyo Olympic Games this year. But can luxury players seize this branding and marketing opportunity? Read More