SK-II

High-end beauty brands such as SK-II and Sephora showcase the future of retail by incorporating high-tech toys for experience-seeking Chinese shoppers. Read More

They’re an artful group whose alluring travel posts on social media offer aspirational value and are highly persuasive to consumers. Read More

Chinese millennials are turning to a mysterious and futuristic science to transform their appearance that’s known cryptically as "Black tech".  Read More

Persuasive tips with direct-buy buttons trigger male consumers to make fast but informed buying decisions on China's social commerce app Redbook. Read More

The overseas purchasing business is evolving in a different, darker direction, coined "Daigou 2.0". Read More

New role models and feminist movements have popped up in advertising, giving the world a fresher look at evolving gender roles in China. Read More

“All our prices are honest – and we believe that transparency is inevitable,” says Mirko Wang, Founder of smash-hit price comparison app Jessica's Secret. Read More

JD's copycat festival, similar in nature and inspiration to Alibaba's Singles' Day event, still lagged in terms of the sales record. Read More

The competition hots up for top tech companies, namely Alibaba, JD.com, and Tencent, ahead of China's mid-year shopping festival. Read More

BBC China reported luxury brands, Chanel and Prada, along with nine other international brands including H&M, Puma, and Fiat, continue to list Taiwan under the category of country or nation on their websites Read More