singles day shopping festival
How Fendi Leveraged Omnichannel Content Marketing To Celebrate Double 11
Jing Daily's weekly analysis of the very latest digital luxury brand campaigns in China from Lacoste, Fendi, and Feiyue. Read More
Alibaba’s Sales Growth Slows Despite the E-tailer’s Continued Dominance
Alibaba Group reported its Q2 2019 (quarter ending Sept. 30, 2018) on Friday morning. The company's revenue grew 54% year-on-year but missed expectations. Read More
4 Takeaways for Luxury Brands from China’s 2017 Singles Day Bonanza
Luxury brands need to understand these four trends from this year's record-setting Singles Day shopping festival in China. Read More
8 Great Luxury WeChat Campaigns to Cash-in on Singles Day Shopping Craze
Here are eight Singles Day WeChat campaigns conducted by luxury fashion brands in China that have caught Jing Daily's attention. Read More
‘See Now, Buy Now’ Meets Singles’ Day Frenzy in China
The ‘See Now Buy Now’ fashion model seems to have fared much better in China than in the United States or Europe thanks to Alibaba. Read More
Alibaba Bets on VR to Drive Consumption on Singles’ Day Shopping Festival
Alibaba promotes VR technology during its signature shopping festival Single's Day, aiming to drive sales among tech-savvy Chinese consumers. Read More
