Shuting Qiu
Adidas x Shuting Qiu, Urban Revivo x Caroline Hu, and more: China collabs of the week
This week in the mainland, global brands Vans and Adidas exemplify the effectiveness of localized collaborative strategies for connecting with Chinese consumers. Read More
Cai Xukun At Prada, Xiaozhan At Tod’s: Chinese Stars, Designers, Influencers Pack A Punch At Milan Fashion Week
Brands are embracing the return of Chinese stars to Milan Fashion Week. These personalities who command an impressive following are their gateway to China. Read More
Shanghai Fashion Week Expects Over 100 Million Viewers for Digital Schedule
For 20 years, Shanghai Fashion Week has dominated the local fashion scene. With new dates announced, the event is making its post-lockdown comeback online. Read More
Learnings from Shanghai Fashion Week
As Shanghai Fashion Week closes, Jing Daily analyzes the green insights it offers into the long-term future prospects of China’s fashion industry. Read More
16 Emerging Designer Names to Know
Five years ago, the concept of an independent designer was unknown in China. Now 16 are battling it out for investment from entrepreneur Wendy Yu. Read More
Milan Is In The Mood For Fashion
This season’s Jing Daily Fashion Week Score moves to Milan, where we will analyze the brands and designers who best engaged with online Chinese audiences. Read More
At Milan Fashion Week, Brands Double Down On China
Milan put on quality fashion shows during the pandemic, even though international attendee figures were down again, and most chose to watch online. Read More
