short video platforms
Weibo to Launch New Interest-Driven Social App
Weibo’s new app Planet could challenge short-video giant Douyin. It could also land it in hot water for promoting celebrity culture. What should brands do? Read More
Which Chinese Video-Sharing Site Is Right For Your Brand?
Douyin, Kuaishou, and Bilibili are undeniably the top emerging platforms in China today, but which is the best one for your luxury business? Read More
Bilibili Wants to Help Brands “Sparkle” With Content
The trendy video platform Bilibili is opening up its Sparkle service to help match brands with its popular creators (aka Uploaders). Read More
Secoo’s 24-hour Livestreams on Kuaishou Are A Big Win
A few luxury brands’ livestreaming attempts sparked backlash this year for poor video and staging quality, so how will Secoo avoid the same pitfalls? Read More
Should Brands Tap The Booming Short Video Platform Zynn?
Zynn, the international version of the Chinese short video app Kuaishou is sweeping the social media battleground, but should Western brands tap into it? Read More
WalktheChat: How to Assess Your Brand’s Potential in China?
WalktheChat's "How to Assess Your Brand's Potential in China?" webinar featuring cofounder Thomas Graziani will take place on Wednesday, May 27 at 10 a.m. ET. Read More
China’s Internet Giants are Expanding, But So Is Government Regulation
China’s internet industry is one of the most active across the globe and as a new report by Abacus, 500 startups, and South China Morning. Read More
