shopping festival
E-commerce Giants Up Their Livestreaming Game for 618 Shopping Festival
This year's mid-year sales promotion 618 Shopping Festival, e-commerce is teaming up with live streaming platforms to boost sales. Read MoreWill Shanghai’s Double 5 Become the New Double 11?
As one of many steps to reignite China’s consumer spending, the Shanghai government has created the Double 5 festival hoping to increase retail spending. Read MoreTrending in China: People Are Wild for Tissot Brand Ambassador Liu Yifei’s Badminton Photos
Today on social media, Chinese consumers are talking about Nars's upcoming Shanghai store and brand ambassador Liu Yifei's badminton photos. Read MoreAmazon Enters E-Commerce Battle by Introducing Shopping Festival in China
The global e-commerce giant Amazon introduces its Prime Day shopping event to Chinese consumers for the first time, sending a message to Alibaba and JD. Read More