shawn yue
Niche Fragrances Are Winning Over Young Chinese Consumers. What’s Their Secret?
The China market offers one of the world’s most compelling opportunities for any fragrance brand, but understanding market nuances is key. Read More
Chinese Whispers: Top Fashion IPs in China? Supreme, Kaws, and Shawn Yue, and More
Fashion IP 100, co-released by the Chinese company Suntchi and Alibaba’s big data platform CBN Data, measured top IPs in China, from celebrities to artists. Read More
Chinese Whispers: A Ranking of Chinese Celebrities’ Commercial Power, and More
Hong Kong actor Shawn Yue, who is the brand ambassador for Tommy Hilfiger in China, had the largest influence on consumer purchases in Q4 2018. Read More
Tommy Hilfiger Targets Chinese Men With New Brand Ambassador
The American fashion and lifestyle brand Tommy Hilfiger has appointed Shawn Yue brand ambassador for its menswear collection to cash in on the country's wealthy male population. Read More
Fratelli Rossetti Takes Footwear “Museum” To Shanghai & Hong Kong
Running through October 24 at Hong Kong ifc and through the 26th at Shanghai's Plaza 66, luxury shoemaker Fratelli Rossetti is giving audiences outside of Italy a glimpse of its… Read More
