sephora
China’s Singles’ Day Extends Reach to Luxury Brands
Despite its emphasis on discounts, China's biggest e-commerce shopping event Singles' Day hasn't skipped over luxury and premium labels. Read More
How Sephora and Luxottica Will Benefit From JD.com Partnerships
As the two international retailers launch their shops on the Chinese e-commerce giant, they're set to gain several key advantages in China's online marketplace. Read More
China’s Skincare Obsession Goes High-Tech With Growing Device Market
A staple at Sephora in China, French beauty brand Talika benefits from Chinese consumers' avid interest in both skincare and the latest new gadgets. Read More
China: This Week In Digital Luxury Marketing
A roundup of recent digital campaigns on China’s social media, featuring Kate Spade, Dolce & Gabbana, International Watch Company, Sephora, and the Peninsula. Read More
China: This Week In Digital Luxury Marketing
A roundup of recent and ongoing digital campaigns on China’s social media, featuring Mercedes-Benz, Siemens, YSL, Lancôme, and Sephora. Read More
China: This Week In Digital Luxury Marketing
A roundup of ongoing Mother’s Day digital campaigns on China’s social media, featuring Furla, Ted Baker, Chow Tai Fook, Guerlain, and Sephora. Read More
5 Vital Ways Beauty Brands Can Break Ahead In China’s Digital Landscape
While a strong digital strategy is a key factor for beauty brand success in China, a new report finds that many major companies are still behind the tech curve. Read More
LVMH’s Scaled-Back China Strategy Earns 8 Percent Mainland Growth
The conglomerate reduced lower-tier store openings and de-stocked spirits as part of its strategy to cope with China's 2013 luxury slowdown. Read More
This Week In Digital Luxury Marketing: Chinese New Year Beauty Edition
A roundup of ongoing Chinese New Year campaigns by beauty and cosmetics brands through January 30, featuring Lancôme, L’Occitane, Sephora, Olay, and Clarins. Read More
Digital Spotlight | Sephora’s ‘Beauty Awards’ Bring Consumer Democracy To Life
The global beauty retailer has rolled out a new mini-site that doubles as a marketing tool and valuable source of data. Read More
