sephora
Unpacking Sephora’s Global C-beauty Push
Sephora's new program aims to accelerate C-beauty's global expansion. With its help, can these five local labels achieve over $15 million in sales by 2025? Read More
3 Unexpected Luxury Growth Categories Coming to China
Despite a gloomy global economy, China’s luxury market continues to break new ground. Here are three luxury categories with massive development potential. Read More
5 Key Consumer Trends for the Post-COVID-19 Era
COVID-19 continues to transform the way consumers engage with luxury products. But which post-pandemic trends will stick around? Read More
The Dangerous Rise of China’s Luxury Bargain Hunter
China’s flourishing luxury market has created a whole new luxury consumer segment — the luxury bargain hunter — but are they hurting luxury brands? Read More
5 Key Dimensions of VIP Luxury Marketing
Although luxury has become more accessible, customer status is still critical. Here are five dimensions brands must consider for their VIP strategies. Read More
How Luxury Aesthetic Medicine Has Changed Beauty In China
The innovations behind luxury aesthetic medicine are taking over China’s beauty industry. But can Western beauty brands take advantage of this trend? Read More
Six Brand Collaborations Chinese Consumers Loved in May
Our picks for the best brand collaborations in May 2021, including Maserati x CANOTWAIT, Li Jiaqi x Tmall, and Jason Wu x Wendy Yu. Read More
5 Ways Luxury Brands Can Win Over The FOMO Generation
The need to follow trends is not new, but FOMO stirs strong emotions that allow luxury brands to tap into always-connected Gen Zers. Read More
What Luxury Brands Can Learn from Lanvin’s Blind Boxes
Blind boxes are China’s new obsession, so companies from travel agencies to luxury Maison Lanvin are using them to reach local Gen Zers. Read More
LVMH Saved By Louis Vuitton & Dior Rebound
LVMH witnessed a substantial rebound after Q2, its worst-performing quarter with a 38-percent loss, before recovering to a six-percent loss in Q4. Read More
